Emerald Luxury Coaches: Celebrating a Century of Excellence with Prevost

Emerald Luxury Coaches: Celebrating a Century of Excellence with Prevost

"Anything worth doing is worth doing well." — Eugène Prévost

When you think of luxury on the open road, one name that undoubtedly comes to mind is Prevost. A century of craftsmanship, innovation, and excellence has defined this iconic brand, elevating it to global recognition. As we celebrate Prevost's 100th anniversary, we honor a legacy built on a relentless pursuit of perfection, from humble beginnings in Quebec to becoming a symbol of elegance and quality in the motorcoach industry.

The Birth of an Industry Icon

It all began in 1924, when Eugène Prévost, a skilled cabinetmaker from Sainte-Claire, Quebec, crafted his first wooden coach body on a REO truck chassis. This creation marked the inception of what would become a legendary name in luxury transportation.

This first order ignited a growing demand, prompting Eugène Prévost to open a dedicated manufacturing facility in Sainte-Claire by 1937, establishing the foundation for what would become the global leader in the motorcoach industry. From the very start, Prevost has been about quality craftsmanship, attention to detail, and a vision for innovation.

Key Milestones in Prevost’s History

Over the decades, Prevost has continued to evolve, setting the standard for the motorcoach industry. Here are a few pivotal moments that helped shape its legacy:

• 1940s: The company transitioned from all-wood bodies to metal-paneled bodies, showcasing its ability to adapt to changing technologies. This shift helped solidify its reputation as a forward-thinking manufacturer.

• 1960s: Prevost introduced the 1966 Prevost Champion, the first North American coach with an integral structure. Featuring three axles, a split level, and air conditioning, this model revolutionized the industry.

• 1977: The company unveiled the Le Mirage, a futuristic passenger coach with roof-wrapping side windows and a rust-protected integrated frame. This model marked a new era of design and engineering in the motorcoach industry.

• 1984: Prevost introduced the first North American 102-inch wide-body coaches and conversion shells, setting new industry standards in terms of luxury and performance.

Innovation Through the Decades

Prevost has always been driven by a desire to push boundaries. As the company evolved, so did its commitment to innovation. Every decade has brought new technological advancements, groundbreaking designs, and improvements that redefined the standards of comfort and luxury on the road.

Through visionary thinking and dedication to excellence, Prevost has consistently delivered state-of-the-art motorcoaches, featuring the latest technologies and offering unparalleled passenger comfort. The introduction of wide-body coaches, integrated structures, and luxury conversions has helped elevate Prevost’s status as a symbol of sophistication in luxury travel.

Prevost Today: A Global Leader

As we celebrate 100 years of Prevost, it’s clear that this brand stands as a global leader in motorcoach luxury, quality, and innovation. Today, as part of the Volvo Group, Prevost has access to world-class resources and technology, which further enhances its ability to deliver cutting-edge products that redefine the travel experience.

Prevost’s commitment to environmental sustainability is also evident in its ISO 14001 certification for environmental management, highlighting its focus on responsible manufacturing and design. This ongoing commitment ensures that Prevost’s vehicles not only meet the highest standards of luxury but also align with modern environmental values.

Prevost’s Lasting Legacy: A Partnership with Millennium Luxury Coaches

At Emerald Luxury Coaches, we are proud to partner with Prevost and provide the ultimate in luxury motorcoach conversions. 

This partnership has allowed us to offer our clients a unique blend of custom craftsmanship, state-of-the-art features, exceptional performance, and modern luxury — all built on the proven legacy of Prevost. With every Prevost Conversion, our clients experience a level of luxury that elevates their travel experience to new heights.

A Century of Excellence

From its humble beginnings in Quebec to its current position as an industry leader, Prevost’s journey is a testament to a century of excellence, passion, and innovation. The brand’s ability to adapt, innovate, and maintain its high standards has solidified its place as an enduring icon in the world of luxury transportation.

As we reflect on Prevost's 100 years of craftsmanship, we look forward to continuing this legacy of excellence for many more years to come. At Emerald Luxury Coaches, we are honored to be a part of this journey, delivering unparalleled luxury and innovative designs to our clients, with Prevost at the heart of every motorcoach conversion.

Join the Celebration

Whether you're a long-time enthusiast or new to the world of luxury coaches, join us in celebrating 100 years of Prevost— a true testament to craftsmanship, innovation, and the relentless pursuit of excellence. Here's to another century of unforgettable journeys on the open road!